I produced this video with Free Film Collective collaborators Rashid Zakat (Director) and David Evan McDowell (Second Camera).
The organizer of TedXPhilly wanted a video to play as an ad for the 2012 TedXPhilly conference. The promo also played on the screen in the auditorium of TedXPhilly as participants were walking in.
We put out an open call on our social media and email channels and Philadelphia came out for us. We shot on Broad Street in front of City Hall, in West Philadelphia around Clark Park, on South Street, at Indie Hall (a co-working community) and other cool locations.